May 12, 2021
Katrina VanHuss has been motivating and equipping volunteer fundraisers since 1989. She is the founder of Turnkey, a leader in strategy and execution for peer-to-peer fundraising programs whose client list includes 15 of the top 30 U.S. nonprofits. She specializes in using human behavioral tendencies to create attachment, build relationships, and spark high fundraising among volunteers. Since 1989, Katrina has been developing successful revenue programs and counseling executives for organizations like the American Lung Association, March of Dimes, Leukemia & Lymphoma Society, Special Olympics, and the Alzheimer’s Association. Her client’s successes and her dedication to research and learning about human behavior have made her a sought-after speaker, presenting at national conferences for the likes of Blackbaud, Peer-to-Peer Professional Forum, Nonprofit Pro P2P and her clients’ national meetings. Katrina also regularly shares her wit and business experiences on NonProfit PRO as a blogger on “Peeling the Onion” and is co-author (together with her husband Otis Fulton) of the 2017 book Dollar Dash – the Behavioral Economics of Peer-to-Peer Fundraising
Otis Fulton spent most of his professional life in the for-profit sector at multinational education companies. For ten years, he was the SVP for Government Relations for MetaMetrics, Inc., a psychometric R&D company in Research Triangle, North Carolina. Since 2010, he's worked with nonprofits to leverage consumer behavior to maximize fundraising. Otis is a much-sought-after copywriter for nonprofit fundraising messages. With Katrina, he also co-authors a blog at NonProfit Pro, "Peeling the Onion," on the intersection of psychology and philanthropy. Follow Turnkey on social media via Facebook
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